Change Management

We make change natural – because we love Change.

  • We believe that change is first and foremost a natural companion throughout our life span. And we want change to feel like a natural part of our business life as well.
  • We know people don’t resist change – but being changed, because they miss being in the driver’s seat.
  • We address both rational and emotional aspects of change, because we know that the “new” can be outside the comfort zone.
  • We help people understand the nature and necessity of change to involve them and provide orientation.
  • We create commitment and excitement to make people want to be part of a desirable future.
  • We make change happen and introduce the new normal.

Because we love change.

Change Experience Journey

Change is a journey and we know that different people need different experiences in order to accept the change as the new normal.

  • Rational. People cognitively understand the reason-why for change.
  • Emotional. People develop positive or negative feelings such as uncertainty, curiosity or courage.
  • Desirable. People develop an attractive image in their minds, think about what their advantages might be.
  • Tangible. People have their first experiences which help them imagine what it might be like once the change become reality.
  • Natural. There are new routines and little thought about how things were before the change.
     
rational

rational

emotional

emotional

desirable

desirable

tangible

tangible

natural

natural

rational

rational

Auf kognitiver Ebene wird verstanden, warum die Veränderung notwendig ist. 

emotional

emotional

Positive oder negative Gefühle wie Unsicherheit, Neugierde oder Mut entstehen.  

desirable

desirable

Ein attraktives Zukunftsbild, das Vorteile der Veränderung aufzeigt, entsteht. 

tangible

tangible

Erste Erfahrungen mit der „neuen Normalität“ werden gemacht.  

natural

natural

Neue Routinen verfestigen sich – wie die Dinge vor der Veränderung waren, tritt in den Hintergrund.   

CHANGE LEVERS

Change levers guide us through relevant change experiences and phases. They ensure all human experiences are had at the right time and with the right intensity.

shapes a common understanding.

activates emotions.

builds a desirable future.

makes things natural.

ALIGNMENT

Alignment shapes a common understanding of what the concrete changes will look like.

What you can expect from us:

-A shared strategic understanding on the nature and necessity of the change within leadership and project team

-Identification of stakeholders and critical target groups to strategically involve people and plan targeted interventions

-Change impact analysis to create clarity on parameters, drivers and anticipate risks early

-Focus groups or interviews with selected stakeholders to prioritize key fields of action and gain insights

Communication

Communication ensures that the relevant target groups are reached with key messages.

What you can expect from us:

-A consistent and authentic Change Story describing the why, what and how of change

-Target-group-specific key messages which ensure that the content resonates well with the receivers

-A communication plan and a communication concept with a balanced mix of media and formats

-A solid kick-off communication and information packages for critical target groups

-Communication formats and materials (potential briefing of agencies or communication partners)

CO-CREATION

Co-creation involves people in the development of a desirable future and fosters acceptance.

What you can expect from us:

-Design sessions to involve diverse stakeholders in the development of a desirable target picture

-Personae sessions to better understand the practical needs of different target groups

-Prototyping / validation sessions to test outcomes, collect feedback and share ideas

-Regular pitstops with selected stakeholders to keep everyone informed and up to date

-Setup of a change community consisting of people from across the organization to act as multipliers of the change

DIALOGUE

Dialogue allows different perspectives, ensures feedback and anchors the changes into the daily business.

What you can expect from us:

-An implementation and activities plan to anchor the change in daily business

-Target-group-specific change experience journeys and toolkits to actively engage in the rollout

-Enabling of different target groups or use of the train-the-trainer approach to prepare them for their new role

-Dialogue formats such as townhalls or dialogue cascades to maintain the momentum

-Evaluation concept, pulse checks and a KPI dashboard to measure the progress of change implementation

Your contact persons

Dr. Daniel Tasch
Partner

Cynthia Wenzel
Principal

Contact us!



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