The first German-wide McDonald’s Job Day took place on 27 May 2019 in 800 participating restaurants. The aim was to inspire as many potential applicants from McDonald’s as possible as a employer and to recruit them as new employees. On the day itself, the focus was on experience and getting to know each other. Among other things, the candidates were offered a real experience during the restaurant tour. Suitable candidates received a direct confirmation of employment.
With the McDonald’s Job Day, the project team succeeded in developing a replicable and successful recruiting concept to increase employer attractiveness.
At the HR Excellence Awards, companies are honored for outstanding achievements in sustainable personnel work.
HR projects, which exist in large numbers and are often characterized by extraordinary innovativeness, are thus made possible by increased public awareness. Forward-looking work and outstanding campaigns are awarded the HR Excellence Awards in a fair and transparent competition in the SME and corporate groups.
We are delighted with this award and are incredibly proud of what we have achieved!
(Image source: Laurin Schmid // Quadriga)
For further information on the project or the consulting services in the field of Talent Acquisition, please contakt Michael Eger (Project Manager), Sebastian Unterreitmeier (Project Manager) and Lucas Senzel (Creative Lead).